From Rodeo drive to Harbour Drive. Custom fitted flip flops have become the latest fashion craze to reach our shores. Newfoundlanders young and old are lining up to have have form fitted, customized flip flops designed for them. Reportedly, they not only provide comfort, they are very trendy. Trudy Norman, a resident of Carbonear, is the founder and owner of Flip Flops For You. Ms. Norman not only has a large catalogue of flip flops, she also performs a flip flop fitting consultation service ($40-$250 depending on age of feet)."The response has been phenomenal", says Ms. Norman. "People from all walks of life are requesting my service." She attributes the demand to Newfoundland's increased affluence. "they don't want to just read about fashion trends in Cosmo. They want to have them"
Several well known Newfoundlanders are now sporting custom flip flops. Some may it is not surprising but many politicians love flip flops. Lorraine Michael, Jerome Kennedy and Premier Kathy Dunderdale, to name a few. The premier said "I was a bit hesitant at first but then I learned that Stephen Harper has custom flip flops. "That clinched it for me". Lieutenant-Governor John Crosbie and John Efford have ordered flip flops adorned with seal fur.
Allan Doyle, Allan Hawco and the entire board of directors at Nalcor wear the shoes. Ms Norman has been able to sign endorsement deals with two high profile musicians visiting our Province this summer. Look for Steven Tyler and Kenny Rogers to be wearing swag from Flip Flops For You. "It's important to target the boomers and geriatric market segment. They are the ones with an abundance of disposable income. My grandparents love Kenny Rogers!"
Newfoundland Free Press asked former premier Danny Williams if he had a pair. He stated emphatically "Flip Flop is not in my vocabulary"
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